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Pimp Gin Packaging

Packaging Design

Scope of work /

Colour Palette, Typography, Print Template and 3D Visual Mock-ups.

Project /

The PIMP Gin packaging design aimed to stand out with vibrant, playful elements that capture the brand’s bold and fun nature. Using a passion fruit illustration, we added a touch of funkiness and energy, complemented by the magical purple hue of the gin. The design reflects the premium yet approachable qualities of PIMP Gin & Lemonade, conveying a sense of celebration and excitement. Our goal was to create packaging that not only draws attention but also enhances the overall experience, positioning PIMP Gin as the go-to pre-mixed cocktail for any occasion.

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